If you live, work, or trade near Berwick Street, you already know the pace of Soho. Spills happen quickly, footfall is constant, and soft furnishings pick up far more than just dust.

If you live, work, or run a business around Carnaby Street, you already know the area has its own rhythm: busy pavements, compact buildings, foot traffic all day, and the occasional spill that seems to arrive out of nowhere.